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MARYVILLE (WATE) - Crews were out Thursday preparing for the Foothills Fall Festival, which kicks off Friday in Maryville.
It only takes one day for crews to get the stage ready, but it takes all year to organize the event.
The annual festival draws nearly 70,000 people.
"It's the biggest festival in the county," said festival coordinator Jane Groff. "It's pretty big in the region. It's a huge impact for our local businesses, for our local economy."
This is the 13th year of the festival. It continues to draw in big name entertainers. This year Train and Darius Rucker are slated to perform.
Organizers say it is not just how much the entertainers are paid that brings them to Maryville, but also the atmosphere the of festival.
"We've built quite a good reputation over the past 13 years with artists and entertainers," Groff said. "When we went to Train this time, they actually heard from Chicago last year what a great event it was. That's why they decided to take the date."
Charles Irvine, owner of Sullivan's Fine Foods in Maryville, expects his restaurant to be busy this weekend.
"We get to introduce a lot of new people to our area here," Irvine said. "They come to downtown for the festival. We are right in the middle of it."
It is one price of $60 to enjoy all of the concerts. Online tickets are only available until Thursday at midnight. Tickets can also be purchased at the gate. There will also be areas set up free to the public.
"We have the Adventure Land," Groff said. "(It's) 16 acres of rides and attractions. All of those are free."
Gates open at noon on Friday. The first concert will start at 5 p.m.
The Foothills Fall Festival is located in downtown Maryville near the old courthouse. Free parking is available at the Foothills Mall, where a free shuttle will take you to and from the festival.