Knoxville fogless mirror business provides jobs

Knoxville fogless mirror business provides jobs for disabled workers

Cumberland Companies' fogless mirror. Cumberland Companies' fogless mirror.
"We really did not want a plant, equipment, and we did not want to manage people," Bill Vogel said. "We really did not want a plant, equipment, and we did not want to manage people," Bill Vogel said.

6 News Anchor/Reporter

KNOXVILLE (WATE) - It's a convenience many men long for: a shaving mirror that doesn't fog up in the shower.  

One online version is getting rave reviews and it's made right here in Tennessee.

Cumberland Companies co-owner Bill Vogel met us at the Knoxville facility where the mirrors are assembled.

"What makes ours different is it removes from the wall, you hold under shower spray for three to five seconds and in that time it warms up to the temperature of the shower," Vogel said.

Bill and his wife, Dinah, started Cumberland Companies just a few years ago. It's the parent company for Shave Well Products and Tidy Tots. 

They told us their fogless mirror and potty training liners were their ideas and their avenue to escape corporate America, but there was a catch.

"We really did not want a plant, equipment, and we did not want to manage people," Bill said.

That's where Sunshine Industries comes in. Sunshine is a vocational training center and sheltered workshop, providing employment for those with disabilities. 

Sunshine's executive director Judy Wohlwend was on hand the day we stopped by.

"This is a place where you can feel important," she said. "You can reach your potential here and you are not low man on the totem pole. You are an important person."

That's important to so many people including the Vogels who have all their products assembled here.

"Everything comes into Sunshine," Bill explained. "For example, the folding carton box is made here in Knoxville at RockTenn. The mirror is made in Chattanooga. The hook comes from a company in Ohio. The internal printing is done here in Knoxville."

He went on to explain that Sunshine then helps put it all together before shipping items to Amazon, where they sell most of their items. 

We also learned that partnering with Sunshine is not just a smart business decision for the Vogels, but a personal one.

"It is so rewarding when you can help someone else out along the way and that you can feel better about what you are doing," Dinah said. "Sunshine has been a perfect match for us and its especially close to our hearts because we have a child with disabilities."

In addition to Amazon, the Vogels' products can also be found in select boutique stores and local Walgreens.

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